AS an actress, Diana Danielle can usually be found under the bright lights of a film or TV set and on the red carpet draped in gorgeous finery.

But don’t be surprised if you spot Diana at your neighbourhood pop-up event one of these days, as the Hanyut star ventures into this latest retail trend.

“We just did our third pop-up and it gets better every time,” the actress-turned-entrepreneur enthuses in an interview with StarLifestyle. The venues range from a food fair in Shah Alam to a halal food expo all the way in Singapore.

“I am very much there at pop-up events because there’s always something that needs to be presented better, changed or redone, and you’ll only know how to tweak these little things if you’re physically there.”